The new way to carpool

Zipcar founder Robin Chase has launched a new, socially conscious idea in carpooling. Using the inner workings of Facebook, she's introduced GoLoco.org, with the hope of it becoming the new way to get to work or school.

GoLoco hopes to take advantage of Facebook's huge social network and leverage that to link environmentally conscience commuters.

The idea is to connect like-minded commuters to share the ride, thus taking some of the 98 million cars off the road. Financial and ride-share agreements are made online with the hope of making the process as easy as possible.

This is definitely an idea worth considering. If you can't set up a car pool with coworkers, the next best thing is to use something your familiar with, thus the link to Facebook. People may feel more comfortable using a tool they are familiar with and establishing a car pool with those they interact with on a regular basis in an online community. Obviously, being safe should be your number one priority. Do all you can to check out people you are considering setting up a carpool with and consider meeting with them beforehand in a public place.

Business Week has more in an article they published earlier this month.